I think the most satisfying part about filmmaking is seeing a production in full bloom. When I write, I write in isolation.


Luckily for me, my father had impeccable taste. No contemporary collector was he. His treasure trove of comics included gems such as 'Little Lulu,' 'Frontline Combat' and 'Classics Illustrated.' But the works that stood head and shoulders above the rest were Carl Barks's 'Donald Duck' and 'Uncle Scrooge' comics from the 1940s through the 1960s.

Working with Dav Pilkey was a dream come true. Dav is incredibly funny, and he's been a hero of mine for a long time. It was great bringing the 'Wimpy Kid' and 'Captain Underpants' worlds together!

The key to any good comic strip or television sitcom is to reset the board at the end of the episode because people like familiarity.

If I were put into a college lecture hall right now and told to pay attention for 45 minutes, it would be physically impossible for me to do. I'm one of those people who believe that ADD is a gift. It's tough to manage, but if you can harness it you can do great things.

I remember once I had lunch with George W Bush, his father, and Condoleezza Rice. Then I went home to find my dog and my neighbour's dog fighting over a dead rabbit, and I had to separate them. I like that my home life keeps things real.

On the first day of school, you got to be real careful where you sit. You walk into the classroom and just plunk your stuff down on any old desk, and the next thing you know the teacher is saying, 'I hope you all like where you're sitting, because these are your permanent seats.'

We're incredibly excited to welcome the 500 millionth Poptropican into our virtual world. When we started in 2007, we never could have imagined that we'd see a day when half a billion avatars inhabited Poptropica.

I never thought I was writing for kids at all. It really shocked and unsettled me to hear kids were buying the books. If I'd known I was writing for kids, I might actually have spelt things out a bit more, and that would probably have killed the appeal.

If there is any message in the 'Wimpy Kid' books, it is that reading can be and should be fun. As an adult reader, when I see an obvious moral lesson to be taught, I run in the other direction... Kids can sniff out an adult agenda from an early age. I'm writing for entertainment, not to impress literary judges.

I gravitated to Judy Blume early on. 'Tales of a Fourth Grade Nothing' was my favorite, with a realistic and relatable protagonist in Peter Hatcher. When I reached the fourth grade, I made the leap to science fiction and never looked back.

I've learned to accept that I'm a children's writer, even if it's not what I set out to become. It's what I should have been all along, and I'll stay in this role as long as I'm a writer.

When I started writing 'Diary of a Wimpy Kid,' I was trying to write the type of book you might enjoy, put back on your shelf, and rediscover a few years later. I hope that the book finds its way into the bathroom of every kid in America.

I really wanted to be a newspaper cartoonist, but nobody liked my work. I didn't have the control or flair that was necessary to create something that didn't look childish.

I take comedy very seriously, and I feel very competitive.